Welcome to 2020. The California Consumer Privacy Act (“CCPA”) is now in effect, and your business has probably spent significant time and expense preparing for the law. With so much focus on CCPA preparations, it’s important to recall that the CCPA isn’t the only California privacy law to become effective this year. California will now also require any business that meets the definition of a data broker during a given year to register as a data broker with the California Attorney General’s Office on or before January 31st of the following year. Although the law is not clear whether it retroactively applies to business practices in 2019, the California Office of the Attorney General has issued a press statement on data broker registration and posted a registration page, which strongly indicates that the AG expects qualifying businesses to register by January 31, 2020.

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Last week, British Airways (BA) became one of the first public relations victims of the General Data Protection Regulation (GDPR). Per reports from TechCrunch, BA requested that individuals who had tweeted BA regarding flight delay complaints respond on Twitter—to the public—with personal information, purportedly in order to comply with the GDPR. The personal information that BA representatives requested included full names, billing addresses, dates of birth, the last 4 digits of payment cards, and even passport numbers. Eventually, BA clarified that it did not mean that users should respond with the requested information in the public feed, but rather that they should do so via direct message (DM).

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